Video conference providers aren’t what they used to be. Gone are the days where this meant that you were restricted to the possibilities of staring at a camera and a large screen in a cold, air-conditioned room set up with countless microphones and wooden walls concealing a jungle of cable and communication devices.
Gone are the days where executives and professionals have to rely on the expertise of an entire IT department to set up a single call between continents. Gone are the days where these types of services were expensive, bulky, or possible only through the installation of an extensive technological infrastructure. In fact, the biggest benefit to today’s video conferencing solutions as per TechTarget is the fact that they increase company efficiency, rather than becoming a financially and operationally cumbersome element.
Instead, welcome to the day and age of the touchscreen smartphone and cloud-based encrypted data storage. We don’t have flying cars, but calls today can be set up on the fly. But is it worth it? Are video calls important to enterprises? And if so, you may still be wondering what exactly the detailed benefits are when it comes to conferencing software. Here are five great things you can gain by choosing a reliable business conferencing solution.
A Fair Amount of Time
Meetings cost time. It’s not just speaking face-to-face that can cost you a good hour, it’s the fact that you have to get to the discussion and then spend at least the equal amount of time getting back from a conversation. Even if it’s something as simple as a cup of coffee in the same city, that’s still a trip that has to take into account the amount of time spent in traffic on the way to and back from whatever the meeting place may be.
Because of how much time it takes to truly invest in physical discussions, virtual meetings become the natural alternative. You can’t properly communicate something as important as a project change or detail through email, and calling someone over the phone only gives you one method of communication – voice – which isn’t enough to properly communicate with someone. Free VOIP solutions may offer visuals, but it’s grainy at best. That’s where a premium video conferencing provider such as BlueJeans, comes into play, with the promise of high-quality output and more.
Quite a Bit of Money
Time may translate into money, but you’re saving actual cash while switching to conference calling as well. Not only do you no longer have to worry about the time it takes being stuck on the road, or in traffic, but you also don’t have to worry about the costs anymore.
Now, something must be admitted: a face-to-face meeting cannot be replaced. But there are times where seeing someone face-to-face can expedite the conversation through clearer communication, even though the costs regarding discussing things face-to-face aren’t worth it for both parties involved. That’s where multimedia communication comes into handy, and once that option opens up to you, you’ll begin to realize how often you’ll want to use it.
Travel costs are no joke. Although the travel budget of your average corporation has taken a huge hit since the recession, the economy is in recovery now and transport companies – from railways to airliners – want more money for their services. As per Quartz, this has led to an increase in costs for businesses that want to send their employees on business trips.
But unlike before the recession, today’s conferencing technology is a viable, cheaper, and very efficient alternative to hopping on trains and planes to have a quality discussion with a client over a current or future project.
Increases in productivity and efficiency are actually the perceived number one reason why enterprises today are opting for premium conferencing solutions. It’s no longer all about installing a software and running a chat between workstations, because today’s conferencing solutions can be accessed through local applications and web browsers alike, allowing audience members to join into a call from their smartphone’s web browser through an invite link, even if other members in the call are calling in from their desktop app, or their laptop.
This sort of universal interoperability makes communication absolutely seamless. What it also does is allow for an equal communicative playing field, and a casual environment from where employees can work together better than ever before, unencumbered by the difficulties of older calling solutions.
Video conferencing creates company cohesion by allowing department members between different branches and countries to communicate with one another through speech and body language, and not just through text (emails). That sort of rapport between employees can create the same sort of camaraderie between people from entirely different parts of the world as you might find it in any given office.
The Perfect Meeting
The final benefit to this type of conferencing is that regular company meetings can be completely revolutionized through video calling. No longer do you have to travel to a dedicated room or meeting place, and take yourself out of your regular workflow. Now, you can simply tune into a conversation and get started remotely.
Additionally, the inclusion of a camera gets everyone involved in the process, allowing decision-making to take place much more rapidly as everyone gets an equal opportunity to be seen and heard.
In the end, there are many other benefits to including video conferencing in your company, but these five take the cake.